A Sector Snapshot on US M-Commerce Market 2015

The m-commerce market is being boosted by the buying power at consumer fingertips and the ability to shop in any environment. The high adoption of this platform has enabled various retail stores to go online and adopt more effective marketing strategies. In a US m-commerce forecast, it is projected that by the end of 2018, m-commerce will comprise of nearly half the e-commerce market. Buyers are eager to adopt new technologies and intuitive features, and merchants need to keep pace. Through collaboration with trusted payments p ...

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