July 2, 2014
On 30th June 2014, Leading provider of reward program solutions to restaurants and retailers – Paytronix Systems Inc. - announced that it has expanded its rewards platform with integrations to four additional POS systems. This includes Par Pixel Point, Digital Dining, tablet-based NorthStar, and the new VeriFone Evolution VX520 terminal.
IT and marketing
Par Pixel Point, Digital Dining, NorthStar, and VeriFone Evolution VX520 terminal integrations complement Paytronix’s existing line up of integrations including MICROS 3700/9700, MICROS SIMphony, XPIENT, NetPOS, Speedline, and Positouch. These direct integrations to POS systems deliver the following merchant benefits, as per the press release:1-to-1 Cashier Messaging. Real-time points accrual. 1-to-1, real-time rewards redemption and decrement from member accounts that restrict users from redemption beyond program specifications. The ability to tie actual purchase behavior - down to the check level - to each individual reward program member. Guest lookup by telephone or email and mobile check in. Accurate liability reporting. Store and forward of accruals when connectivity is unavailable.
About Paytronix Systems: Paytronix’s proprietary guest engagement platform helps more than 250 restaurant and retail chains manage and grow more than $10B in guest spend. Customers benefit from big data consumer insights that Paytronix generates from 1-to-1 engagement with more than 20 million loyal guests—through mobile, social and today’s most innovative digital marketing tools. As a result, customers can more effectively segment and motivate their guests to increase spend and drive revenue.