blooom

wealthtech-retailrobo advisors

FOUNDING YEAR: 2013
LOCATION: United States
Last Update: 17/07/2020

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About

We Fix Your 401k for You and Keep it Fixed: you ditch your current strategy of ignoring-it, meaning-to-get-around-to-it, and hoping-for-the-best. After all, you and your family are going to depend on your 401k someday...you better get it right. And you if you arent doing it, you better find someone to do it for you.

MEDICI Analysis

Bloom is an online personal management platform to provide 401k plan advice services to the clients.

Focus

PRODUCTS & SERVICES

Investment advisory firm-401k management. helps clients in manageing their 410K for better and effective investments making decisions.

REVENUE MODEL

The company earns revenue by charging $1 per month for accounts value less than $20,000 & $15 per month for accounts greater than $20,000.

MAIN CLIENTS

Retail investors

EXISTING PARTNERSHIPS

Yodlee

MorningStar

Connected Benefits

Maxwell Health

COMMENT

Blooom uses an algorithm to determine the most advantageous mix of available investments for the individual user. It then checks the account every 90 days to advise the client.

Traction

VALUATION / MARKET CAP:

$26.67 M in 2015

People

FOUNDERS

Randy AufDerHeide

Chris Costello

Kevin Conard

BOARD MEMBERS AND ADVISORS

Bo Fishback

Sheila Bair

Rob O’Blennis

NUMBER OF EMPLOYEES

11-50

INVESTORS:

Allianz Ventures

Commerce Ventures

Dan Rosen

DST Systems

Gibraltar Ventures

Hyde Park Venture Partners

Industry Ventures

KCRise Fund

Nationwide Insurance

Nationwide Ventures

QED Investors

TTV Capital

UMB Banks

Momentum

FUNDED

YES

TOTAL FUNDING

$13.15 M

DATE OF LAST FUNDING

Feb 2017

FUNDING SERIES

SERIES A  · $4 M  · Oct 2015

SERIES B  · $9.15 M  · Feb 2017

LISTED

NO

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