Borrowell

lendingonline loans

FOUNDING YEAR: 2014
LOCATION: Canada
Last Update: 02/03/2021

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About

Who we areWere a fintech company thats building an exceptional team of high performing, yet humble individuals who believe Canadians deserve more choice when it comes to financial services.Put simply, were a fintech thats putting people first. A key goal for us is to achieve gender parity and a culturally diverse team. Currently, 47% of our team is made up of women and 37% were born outside of Canada. 24% of our team is aged 25 or younger and 24% is 35 or older.Were always on the lookout for passionate and driven people. If you think youd be a great fit at Borrowell, read on to learn more about us and how our business works!What we doWe help Canadians make great decisions about credit. We were the first company in Canada to offer credit scores for free, without applying for credit, and we currently have over 800,000 users.We recommend financial products such as personal loans, credit cards and mortgages based on our clients unique financial profile. We also offer educational tips and tools to help improve their credit score.We also created the Borrowell Loan an affordable, fixed-rate personal loan. The wholly online application instantly provides personal loan quotes to Canadians with good credit as an alternative to expensive credit card debt.We also have a ground-breaking partnership with CIBC, one of North Americas largest banks. We're backed by investors including White Star Capital, Portag3 Ventures, and Equitable Bank.Borrowell has received significant recognition, including being named to the Fintech 100, a list of the top 100 fintech companies globally compiled by KPMG, Fintech Startup of the Year at the 2018 Canadian Fintech and AI Awards, a finalist for International Innovator of the Year by LendIt, and a Great Place to Work in Canada.

MEDICI Analysis

Borrowell is an online marketplace lending platform.

Focus

PRODUCTS & SERVICES

Personal loans & credit scoring services

REVENUE MODEL

The revenue is generated from origination fee (~1-5% of your loan proceeds)

MAIN CLIENTS

Retail Borrowers

EXISTING PARTNERSHIPS

Equitable Bank and Oakwest Corporation

Traction

VALUATION / MARKET CAP:

$36 M in 2015

COMPANY TYPE:

For Profit

company provided insights

Acquisitions

ACQUIREE NAME

Refresh Financial

ANNOUNCED DATE

Dec 2020

PRICE

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company provided insights
Web Traffic

Web Traffic

MONTHLY VISITS

983,788

AVERAGE VISITS (6 MONTHS)

947,661.01

MONTHLY VISITS GROWTH

4.91%

VISIT DURATION

147

VISIT DURATION GROWTH

0.03%

PAGE VIEWS VISIT

4.54

PAGE VIEWS VISIT GROWTH

6.6%

BOUNCE RATE

28.33%

BOUNCE RATE GROWTH

-1.04%

GLOBAL TRAFFIC RANK

40,327

MONTHLY RANK CHANGE

-8,808

MONTHLY RANK GROWTH

-17.93%

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