Clavis Insight

othersbig data analytics

STATUS: Acquired/Merged
FOUNDING YEAR: 2007
LOCATION: Ireland
Last Update: 01/05/2020

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About

Clavis Insight is the global leader in online channel analytics for product manufacturers, and the principal innovator at the forefront of the eCommerce analytics revolution. The company has developed a powerful framework - 6Ps eCommerce Intelligence - for organizing and prioritizing eCommerce analytics, and actions to drive online channel success for brands. Global manufacturers use our daily eCommerce analytics to drive sales in their categories online, optimize content for brand equity enhancement, protection and product information compliance, and to deliver consistent, unified reporting on brand presence and omnichannel performance.For more information on Clavis Insight 6Ps eCommerce Intelligence visit www.clavisinsight.com.

MEDICI Analysis

Clavis Insight was acquired by Ascential Plc in Dec 2017. Clavis Insight is a cloud-based platform that provides e-commerce intelligence and online retail store analytics solutions for consumer packed goods (CPG) companies. The platform delivers data, analysis, and insights to enable consumer goods brands to track and optimize their online channel presence and performance. Clavis' intelligence platform analyzes everything consumers see in online retailer stores to quickly identify the actions brand owners and manufacturers need to take to drive profitable e-commerce growth, protect their brands and beat the competition online. Recently, Clavis Insight has developed high-frequency festival analyses that deliver in-depth, real-time monitoring, alerts and post-event analysis during high-transition periods such as Singles Day, Black Friday and Cyber Monday in North America, Europe and China. Clavis Insight was named among Europe’s fastest growing technology businesses in the latest Tech Tour Growth.

Focus

PRODUCTS & SERVICES

Cloud-based e-commerce intelligence and online store audit solutions for the consumer goods industry. Clavis Insight helps enterprises and brands to take the right actions that lead to expanding their e-commerce channel and online & offline sales growth.

REVENUE MODEL

The company follows a SaaS-based revenue model.

MAIN CLIENTS

The company has customers from the top 50 global CPG (consumer packed goods) enterprises including Unilever

Procter & Gamble

Nestlé

Mondelēz Barilla

General Mills and Kimberly-Clark.

EXISTING PARTNERSHIPS

Clavis Insight partners with technology and service providers across the e-commerce ecosystem. Major partners are IRI

Salsify

Informatica

ChannelSight

GS1

Kwikee

and ItemMaster.

PRIMARY PROBLEM SOLVED

The company solved the major issue of optimizing the omnichannel performance and online store sales growth for consumer goods enterprises.

COMMENT

Clavis Insight uses location-based tracking technology for online stores that helps brands to gain local market insights in order to optimize online shelf distribution, availability and, price and promotion for increased sales. Clavis Insight’s Sentiment and Semantic Analysis leverages shopper ratings and review capabilities to provide valuable shopper insights to Sales and Customer Marketing teams.

Traction

VALUATION / MARKET CAP:

$55.33 M in 2016

TRACTION COMMENT:

Clavis Insight monitor stores in more than 40 markets around the World. The company claims that it doubles the revenue, team size and the number of brands it serves in 2016. Currently, the company is expanding their operations across the world and faster expansion in APAC region.

People

FOUNDERS

Garry Moroney

BOARD MEMBERS AND ADVISORS

Greg Williams

Dermot Berkery

Jan Harley

Jim Mountjoy

Fearghal Ó Ríordaín

NUMBER OF EMPLOYEES

51-200

INVESTORS:

Accel-KKR

Brian Caulfield

Delta Partners

Draper Esprit

Enterprise Ireland

Jim Mountjoy

Scottish Equity Partners

KEY EMPLOYEES:

Garry Moroney (CEO); Simon Glass (CCO); Danny Silverman (CMO)

Momentum

FUNDED

YES

TOTAL FUNDING

$35.4 M

DATE OF LAST FUNDING

Dec 2016

SEED CLOSED ON

Dec 2007

SEED PRIOR FUNDING COMMENT

The company raised undisclosed amount in Dec 2007.

FUNDING SERIES

SERIES A  · $3.3 M  · Apr 2009

SERIES B  · $2 M  · Jul 2011

SERIES C  · $30.1 M  · Dec 2016

LISTED

NO

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