Cleo

wealthtech-retailpersonal finance managementartificial intelligence/machine learning

FOUNDING YEAR: 2016
LOCATION: United Kingdom
Last Update: 19/01/2021

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About

Banking is boring... and broken. That's why we made Cleo. She's helped over 1.7 million people in the US, Canada and UK feel better about their money. We launched in 2016, are a fast-growing start-up, backed by the founders of Skype, Transferwise and Zoopla.In the past year weve scaled the team from 6 to 45, launched in North America, closed a $10m Series A led by Balderton Capital, and scaled to over 1.5 million users. Were building a world-leading team as we grow, driving us toward hundreds of millions of users across the world.Mission: Like your bank, if they actually cared.Cleos not a bank and she doesnt want your money.Think: habit tracking and money management app, all wrapped up in an extremely intelligent chatbot. Cleo sits above your bank accounts and uses AI to analyse your spending and provide actionable insights. Users get a range of features such as easy spending trackers budget goal setting, whilst also help avoid overdraft charges like auto-savings or cash back rewards. All of this works towards helping users reach their financial goals.For you, that could mean getting out of your overdraft, saving up for a down payment, or just being able to look at your balance without falling into a deep depression.For the banks though, it means youre better informed and much harder to exploit.

MEDICI Analysis

Cleo AI is an artificial intelligence provides personal finance solutions. It helps users to know bills are need to be paid and how to optimize spending each day.

Focus

PRODUCTS & SERVICES

Artificial intelligence platform for personal finance management.

COMMENT

Cleo bot adds new feature charity donation option to support the charitable organizations. It is one-click charity giving feature designed to appeal to young Brits who make donations on an ad hoc basis.

company provided insights
Web Traffic

Web Traffic

MONTHLY VISITS

48,631

AVERAGE VISITS (6 MONTHS)

70,647.05

MONTHLY VISITS GROWTH

7.77%

VISIT DURATION

16,289

VISIT DURATION GROWTH

18,043.09%

PAGE VIEWS VISIT

3.13

PAGE VIEWS VISIT GROWTH

22.9%

BOUNCE RATE

57.48%

BOUNCE RATE GROWTH

-3.5%

GLOBAL TRAFFIC RANK

470,561

MONTHLY RANK CHANGE

-184,577

MONTHLY RANK GROWTH

-28.17%

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