GratiFi

digital cards

FOUNDING YEAR: 2017
LOCATION: United States
Last Update: 01/05/2020

Subscribe to the MEDICI Inner Circle Membership and gain access to an exclusive Slack community where you can engage in discussions with global industry experts!

About

GratiFi consolidates finances into one smart debit account to optimize spending power and deliver investment-level returns. With GratiFi, you'll always spend your best performing asset, like gold, stocks or cryptocurrencies, to optimize spending power and make your money go further. Investing is automated and every time you spend your highest performing asset, you save money!

Focus

PRODUCTS & SERVICES

GratiFi provides a debit account, fueled by investments. When a GratiFi user deposits money, enough stays in US Dollars to cover essential expenses, the rest is invested. When they spend, the asset that has increased the most in market value at that moment is liquidated, saving them money and increasing their purchasing power.

REVENUE MODEL

GratiFi takes a share of the interchange fee, ~.8% of every transaction.

PRIMARY PROBLEM SOLVED

Americans have poor investing habits and bad contracts with their banks. The average interest rate for debit accounts is barely existent at .06%. And 44% of americans are not investing their money at all. GratiFi simplifies finances and delivers investment-level returns in a debit account.

INTELLECTUAL PROPERTY

Patent(s) NOT_FILED

People

BOARD MEMBERS AND ADVISORS

Theron Harmon

Julia Ulloa

Sara Ishag

Cahlan Sharp

Jim Borzilleri

Larry Hilton

Celeste Royal

Bradley Kohn

NUMBER OF EMPLOYEES

1-10

COMMENT:

Our 4 founders are experienced leaders at blue-chip companies spanning a broad range of expertise including software development, finance, corporate strategy & marketing. We bring a unique perspective from inside,outside of the industry which has allowed us to identify opportunity with divergent thinking. We are on to something special! We just need the right partners to help us along the way.

Momentum

FUNDED

NO

LISTED

YES

For Investors

FUNDING NEEDED:

$0.00

USES OF FUNDS RAISED:

1. Technology Platform

2. Regulatory Compliance

3. Professional Services

4. Salaries

5. Marketing

EXIT STRATEGY

IPO or Acquisition

COMPETITORS:

RobinHood

Acorns

Revolut

Betterment

Chime

BASICS

FOUNDING YEAR:

2017

LOCATION:

United States

Views:

39 VISITORS | 114 VIEWS

About

GratiFi consolidates finances into one smart debit account to optimize spending power and deliver investment-level returns. With GratiFi, you'll always spend your best performing asset, like gold, stocks or cryptocurrencies, to optimize spending power and make your money go further. Investing is automated and every time you spend your highest performing asset, you save money!

Subscribe to the MEDICI Inner Circle Membership and gain access to an exclusive Slack community where you can engage in discussions with global industry experts!

Focus+
Momentum+
People+
For Investors+
Other+

Join the exclusive global FinTech community

Be a part of the global FinTech community on Slack

GratiFi

About

GratiFi consolidates finances into one smart debit account to optimize spending power and deliver investment-level returns. With GratiFi, you'll always spend your best performing asset, like gold, stocks or cryptocurrencies, to optimize spending power and make your money go further. Investing is automated and every time you spend your highest performing asset, you save money!

Focus

PRODUCTS & SERVICES

GratiFi provides a debit account, fueled by investments. When a GratiFi user deposits money, enough stays in US Dollars to cover essential expenses, the rest is invested. When they spend, the asset that has increased the most in market value at that moment is liquidated, saving them money and increasing their purchasing power.

REVENUE MODEL

GratiFi takes a share of the interchange fee, ~.8% of every transaction.

TOP PROBLEM SOLVED

Americans have poor investing habits and bad contracts with their banks. The average interest rate for debit accounts is barely existent at .06%. And 44% of americans are not investing their money at all. GratiFi simplifies finances and delivers investment-level returns in a debit account.

PRODUCT DEVELOPMENT STAGE

PROTOTYPE

PRODUCT DEVELOPMENT COMMENT

GratiFi has built a publicly available simulator that demonstrates how a user's account may have performed in the past with their personal financial information. There are 5 developers working on the core algorithm and software architecture. Also, the majority of the backend system is complete. We need additional funding to finish the beta and build out the integrations with our partners.

KEY DIFFERENTIATORS

Security – Blockchain at its core, fraud detection, KYC, AML, data isolation, industry standard authentication. Scalability through economic efficiency - As a platform we are leveraging existing infrastructure through integrations instead of building it ourselves. Defensibility through network effects and platform strategy. Extensibility - allowing third party partners to integrate their offerings into the platform. (Life insurance, bonds, tax CPA services, portfolio management, etc.

PRIMARY CUSTOMER TYPE

Consumer

PRODUCT ATTRIBUTES

Customer facing

People

NUMBER OF EMPLOYEES

1-10

TEAM COMMENT:

Our 4 founders are experienced leaders at blue-chip companies spanning a broad range of expertise including software development, finance, corporate strategy & marketing. We bring a unique perspective from inside,outside of the industry which has allowed us to identify opportunity with divergent thinking. We are on to something special! We just need the right partners to help us along the way.

BOARD MEMBERS AND ADVISORS:

Theron Harmon, Julia Ulloa, Sara Ishag, Cahlan Sharp, Jim Borzilleri, Larry Hilton, Celeste Royal, Bradley Kohn

Momentum

FUNDED

NO

FUNDING COMPLETED

NO

LISTED

YES

FUNDING SERIES