Gusto

insurtechsoftware/whitelabel/apis-insurtechb2b fintech

FOUNDING YEAR: 2011
LOCATION: United States
Last Update: 19/01/2021

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About

The all-in-one people platform serving 100,000+ small businesses with payroll, benefits, and so much more. Need help? Check out https://t.co/JiRx40On3K.

MEDICI Analysis

Zenpayroll rebranded as Gusto. Gusto provides a cloud-based payroll, benefits and workers’ compensation come solutions with automation, ease-of-use, and expert service. Additional Benefits such as Health Isuarance and workers’ compensation are fully integrated with payroll, which enables seamless enrollment, accurate benefit deductions, and automatic compliance.

Focus

PRODUCTS & SERVICES

Cloud-based payroll, benefits, HR, and compliance solutions for businesses

REVENUE MODEL

The company follows monthly billing business model. It charges $29 Base price+ $6 Per person which is billed monthly

MAIN CLIENTS

Commonwealth Joe

eAlchemy

EXISTING PARTNERSHIPS

The Sleeter Group

Lucid Books

HPC

COMMENT

Gusto is currently processing billions of dollars in annual payroll for more than 25,000 small businesses across the country. The company supports businesses in all 50 states, and is now serving 0.5 percent of all employers in America.

Traction

VALUATION / MARKET CAP:

$1 B in 2016

COMPANY TYPE:

For Profit

REVENUE

$10M+ in 2018

REVENUE COMMENT:

The company had a revenue of $100 million in 2018

People

FOUNDERS

Edward Kim

Joshua Reeves

Tomer London

Josh Reeves

BOARD MEMBERS AND ADVISORS

Hemant Taneja

Pejman Nozad

Garry Tan

Harj Taggar

David E. Weekly

Wayne Chang

NUMBER OF EMPLOYEES

1000+

INVESTORS:

and Salesforce.com

and Zuora CEO and co-founder Tien Tzuo

as well as Google Ventures

Badgeville CEO and co-founder Kris Duggan

Box CEO and co-founder Aaron Levie

Data Collective

Dropbox CEO and co-founder Drew Houston

Felicis Ventures

General Catalyst

General Catalyst Partners

Google Capital

Kleiner Perkins

Kleiner Perkins Caufield & Byers

Salesforce Ventures

Sherpalo Ventures

SugarCRM CEO Larry Augustin

Y Combinator

Yammer CEO and co-founder David Sacks

Yelp CEO and co-founder Jeremy Stoppelman

YouTube co-founder Jawed Karim

#Angels

AFSquare

Daniel Gross

Designer Fund

Jeff Seibert

Obvious Ventures

Pivot Investment Partners

Wayne Chang

Altimeter Capital

CapitalG

Emergence

Glynn Capital Management

GV

Ribbit Capital

Rothenberg Ventures

Slow Ventures

WME Ventures

137 Ventures

Dragoneer Investment Group

Louis Beryl

MSD Capital

Rose Park Advisors

T. Rowe Price

Fidelity Management and Research Company

Generation Investment Management

Aaron Levie

Aaron Patzer

Adam Nash

Aditya Agarwal

Alex Bard

Alexis Ohanian

Ari Emanuel

Arjun Sethi

Ashton Kutcher

Aspect Ventures

Aston Motes

Bobby Yazdani

Charlie Cheever

Clara Shih

Dan Rose

Data Collective DCVC

David Sacks

Dharmesh Shah

Drew Houston

Dylan Smith

Elad Gil

Entree Capital

Eric Ries

Evan Williams

Gail Goodman

Hiten Shah

Homebrew

Jacob Jaber

Jared Leto

Jay Simons

Jed York

Jeremy Stoppelman

Jerry Yang

Jessica Verrilli

John Suh

Josh Silverman

Julia Popowitz

Justin Rosenstein

Karen Mills

Kevin Hartz

Kevin Systrom

Kris Duggan

Larry Augustin

Lee Linden

Marco Zappacosta

Mariam Naficy

Mark Leslie

Matt Humphrey

Matt Mickiewicz

Matt Mullenweg

Matt Rogers

Max Levchin

Michelle Wilson

Patrick Collison

Paul Buchheit

Pear Ventures

Pejman Nozad

Phil Libin

Ram Shriram

Ronald Conway

Ruchi Sanghvi

Ryan Holmes

Sam Altman

Seth Sternberg

Steve Loughlin

Sue Decker

SV Angel

Tien Tzuo

Tobias Lütke

WME

Momentum

FUNDED

YES

NUMBER OF FUNDING ROUNDS

6

TOTAL FUNDING

$296.1 M

DATE OF LAST FUNDING

Jul 2019

IPO STATUS

Private

ESTIMETED REVENUE RANGE

$50M to $100M

SEED & PRIOR FUNDING

$6.1 M

SEED CLOSED ON

Dec 2012

FUNDING SERIES

SERIES A  · ---  · May 2014

SERIES B  · $90 M  · Dec 2015

SERIES C  · ---  · Dec 2018

SERIES D  · $200 M  · Jul 2019

LISTED

NO

company provided insights
Web Traffic

Web Traffic

MONTHLY VISITS

2,993,726

AVERAGE VISITS (6 MONTHS)

3,287,630.58

MONTHLY VISITS GROWTH

-9.56%

VISIT DURATION

454

VISIT DURATION GROWTH

47.31%

PAGE VIEWS VISIT

6.37

PAGE VIEWS VISIT GROWTH

3.65%

BOUNCE RATE

32.9%

BOUNCE RATE GROWTH

-0.96%

GLOBAL TRAFFIC RANK

14,010

MONTHLY RANK CHANGE

-646

MONTHLY RANK GROWTH

-4.41%

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