HelloSoda offers big data analytics solutions that enable businesses to conduct marketing risk analysis and consumers’ psychometric assessment. The PROFILE platform analyzes the digital footprint of an individual and provides real-time & actionable insights to businesses. The findings are utilized by businesses for verifying a customer’s identity, increasing customer onboarding, detecting fraud, identifying cross-sell, and up-sell opportunities, providing a seamless experience to customers and personalizing their marketing efforts. These insights can be used across various industries like financial services, gaming, recruitment services, etc.
Hello Soda is an big data and text analytics company. It prrovide unique solutions for clients across 6 continents in multiple industries to verify identity, reduce fraud, and personalise marketing.
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HelloSoda offers a range of solutions like: PROFILE ID: It is a digital identity verification solution that helps businesses to onboard new customers and reduce fraud loss. With PROFILE ID, users can pre-fill application forms, verify identity, and reduce the chances of fraud and risk. PROFILE Personalization: It helps businesses to improve customer experience by providing personalized solutions that are relevant to them. Users can target customers on the basis of real-time data & alerts, determine the best contact method & time frame, and provide solutions based on their interests, hobbies, goals, etc. PROFILE Risk: Users can conduct risk assessment by analyzing data like personality traits, interests, and employment. It helps businesses to reduce loss, increase customer acquisition, generate accurate assessments, and increase auto-accepts. PROFILE Insights: It helps businesses to analyze unstructured data and extract meaningful insights about users. It also enables them to automate various processes like email categorization, topic extraction, mail prioritization, etc. It also delivers credit ratings that help businesses to understand the creditworthiness of a potential customer and their chances of committing any fraudulent activity.
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Banks and companies
The company has partenered with SAP, Basis Technology, Numenta, Fincerno, and Amazon Web Services.
MEDICI analysts will analyze HelloSoda soon
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The company is planning to use its funds to continue its global growth plans and raise the profile of its offerings in the ID verification, risk, and personalisation verticals. (Nov. 2017)