About

iZettle was acquired by Paypal in May 2018, it is a mobile payments company based in Stockholm, Sweden and markets a single application and service called iZettle. The company offerings include everything from credit card readers to complete point of sale solutions and free sales overview tools. Currently, it operates in 10 locations in Europe and Latin America region. (Dec. 2017)

Focus

PRODUCTS & SERVICES

Cloud-based POS solution provider for business merchants. The company offers various products and services including: iZettle POS: It is a POS system that supports card, mobile and invoice. With iZettle’s app merchants can analyze credit card transactions and relay detailed information, i.e. top selling products and average payment volume. iZettle card reader: It a hardware device that allows customers to accept both credit cards and contactless payments. iZettle Invoice: It enables small business owners to create and send invoices with just a few clicks, get paid faster and skip the hassle of manual administration and payment reminders. iZettle Cash advance: It provides advance cash facility for businesses to grow.

REVENUE MODEL

The company generates revenue from different channels: 1. It charges fixed transaction fee: a) Card reader: 1.75% b) Invoice transaction fee: 2.5% and c) It provides different slab rates for business based on their monthly transactions volume. 2. It offers monthly plans: a) Basic plan (Go): £0/month b) Premium plan (Go PLUS): £20/ month and c) It offers customized plans for businesses with a monthly turnover above £25,000. 3. It charges a one time fixed fee for cash advance services. 4. It earns money by selling card readers.

MAIN CLIENTS

Small businesses