Ladder

insurtechonline first insurance

FOUNDING YEAR: 2015
LOCATION: United States
Last Update: 19/01/2021

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About

Ladder combines the power of innovative technology with world-class financial and insurance expertise to make it easy for anyone to access life insurance.

MEDICI Analysis

Ladder Financial is a Menlo Park, CA-based stealth company offering an online financial service. Ladder uses the power of technology combined with financial and insurance to bring out the best life insurance for customers' unique needs.

Focus

PRODUCTS & SERVICES

Online life insurance platform for individuals.

REVENUE MODEL

The company earns commission fee through their insurance partners.

MAIN CLIENTS

Retail Life Insurance Consumers

PRIMARY PROBLEM SOLVED

Ladder combines the power of innovative technology with world-class financial and insurance expertise to make it easy for anyone to access life insurance.

Traction

VALUATION / MARKET CAP:

$40 M in 2018

COMPANY TYPE:

For Profit

REVENUE

$1.0M - $4.99M in 2018

REVENUE COMMENT:

The company had a revenue of $3.6Million in 2018

company provided insights
Web Traffic

Web Traffic

MONTHLY VISITS

97,481

AVERAGE VISITS (6 MONTHS)

71,916.17

MONTHLY VISITS GROWTH

-22.54%

VISIT DURATION

158

VISIT DURATION GROWTH

2.02%

PAGE VIEWS VISIT

8.56

PAGE VIEWS VISIT GROWTH

10.8%

BOUNCE RATE

37.49%

BOUNCE RATE GROWTH

-8.81%

GLOBAL TRAFFIC RANK

199,229

MONTHLY RANK CHANGE

-2,363

MONTHLY RANK GROWTH

-1.17%

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Ladder

About

Ladder combines the power of innovative technology with world-class financial and insurance expertise to make it easy for anyone to access life insurance.

Focus

PRODUCTS & SERVICES

Smart life insurance

TOP PROBLEM SOLVED

Ladder combines the power of innovative technology with world-class financial and insurance expertise to make it easy for anyone to access life insurance.

PRODUCT DEVELOPMENT STAGE

MARKET TRIAL

PRIMARY CUSTOMER TYPE

Consumer

Traction

LIVE USERS/TRANSACTIONS:

Yes, in trial/pilot

How will you grow the number of users/accounts/transactions?

Direct marketing, partnerships

CHANNEL STATUS

NO SALES YET

People

NUMBER OF EMPLOYEES

11-50

INVESTORS:

Formation 8

Lightspeed Venture Partners

Nyca Partners

Momentum

FUNDED

YES

FUNDING COMPLETED

NO

LISTED

NO