Sureify

insurtechsoftware/whitelabel/apis-insurtechsoftware/whitelabel/apis-insurtech

FOUNDING YEAR: 2012
LOCATION: United States
Last Update: 08/09/2020

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About

Sureify is a SaaS platform for Life and Annuity companies around the globe. Sureifys sales, customer self-service engagement solution, and their up-sell cross-sell solutions enable life insurers to connect, service, and sell to their new and existing customers using the most life insurance focused platform in the market today. The enterprise platform solution is secure, scalable, and delivers pragmatic features with the basics of the everyday digital life insurer front of mind.The Sureify solution encompasses the consumer-facing web and mobile applications, automated messaging and self-service platform, agent engagement console, marketing dashboard, underwriters data platform with analytics and reporting for executive overview. Sureify also can be implemented right on top of existing core systems and CRM systems while integrating with existing contact center platforms, customer apps, and most life insurance emerging and traditional 3rd party applications. All this is supported by Sureifys Customer Experience team to ensure best practices, ideation, configuration both inside enterprise and end-user digitalization.Life insurers use the Sureify platform for direct and agent digital sales, policyholder service and self service, new product education and marketing, churn reduction, upsell cross-sell, and complete digital tracking of policyholders. The time is now for the life and annuity insurer.

MEDICI Analysis

The Sureify LifeTime platform is an enterprise software platform that enables insurers to acquire, engage, and cross-sell throughout a customer’s lifetime. Sureify’s platform allows insurers to communicate directly with their customers' web or mobile devices at any time. It has the capability to pull from a variety of data sources to facilitate rewards programs, healthy behaviors, product cross-selling, and endless meaningful interactions that are relevant to the lives of each and every policyholder. Recently, the company was selected by MetLife InsurTech accelerator program collab 2017.

Focus

PRODUCTS & SERVICES

Enterprise based customer engagement tools for insurers and their agents. The Lifetime Platform is a set of cloud-based software applications that allow insurers to digitally engage with their policyholders via web, mobile and various personal health and device data sources. The Lifetime Platform includes white-labeled, consumer web and mobile apps, as well as back-end software that empowers agents and insurance administrators control over the entire Saas solution. The platform helps millennials to learn, compare, and understand their life insurance options from unbiased data.

REVENUE MODEL

Software as a service (Saas)

PRIMARY PROBLEM SOLVED

Customer engagement

INTELLECTUAL PROPERTY

Patent(s) NOT_FILED

COMMENT

Sureify is not only using the proven value of existing underwriting processes, but is also leveraging a data platform to assess policyholders’ health data in real-time providing immediate coverage.

company provided insights

Traction

TRANSACTIONS COMMENT:

We currently only distribute to potential pilot customers.

People

FOUNDERS

Vijay Kumar Thoduponoori

Philip Blatt

Mark Radanovich

NUMBER OF EMPLOYEES

51-200

INVESTORS:

Hannover Re

Plug and Play

SixThirty

TIMIA Capital

Hannover Reinsurance company

Plug & Play

KEY EMPLOYEES:

Jacob Ruiz

David Belgum

Vijay Thoudupunoori

Vijay Kumar Thoduponoori

Momentum

FUNDED

YES

TOTAL FUNDING

$10 M

DATE OF LAST FUNDING

May 2020

SEED & PRIOR FUNDING

$200 K

SEED CLOSED ON

Jun 2016

SEED PRIOR FUNDING COMMENT

We have only

FUNDING SERIES

SERIES A  · $4.8 M  · Dec 2016

SERIES B  · $5 M  · May 2020

DEBT FUNDING

$2 M

LISTED

NO

Innovation Programs

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Sureify

About

Sureify is the bridge between carriers and customers. Sureify drives customer engagement by incorporating mobile apps, health devices, and wellness programs into the insurance product experience.

Focus

PRODUCTS & SERVICES

Online platform for Life insurance products. The platform helps millennials to learn, compare, and understand their life insurance options from unbaised data.

REVENUE MODEL

Software as a service (Saas)

PRODUCT DEVELOPMENT STAGE

MVP

PRODUCT DEVELOPMENT COMMENT

The Sureify "LifeTime platform" is ready to configure to global insurers today. The platform is intended to not require integration with most legacy systems and has been built to turn on immediately. The platform includes a insurer backend control panel and consumer applications for two way communication.

KEY DIFFERENTIATORS

- Allows communication with millions of policyholders with the push of a button -Built for Life Insurance companies - Built for consumer and insurer communication and interaction - Android, iOS, & Web apps for consumers -Easy to add in new features & data feeds -Intended to be integrated with cloud underwriting platforms - Configured to insurer specifications - Built to test new underwriting models and marketing campaigns -

PRIMARY CUSTOMER TYPE

Enterprise - Banks or Financial Institutions

PRODUCT ATTRIBUTES

SaaS

Traction

TRANSACTIONS VALUE:

0.00

TRANSACTIONS COMMENT:

We currently only distribute to potential pilot customers.

LIVE USERS/TRANSACTIONS:

Yes, in live production

How will you grow the number of users/accounts/transactions?

We sell directly to life insurers. We also work with reinsurance companies to distribute to insurance clients.

CHANNEL STATUS

NO SALES YET

People

TEAM COMMENT:

The Sureify team has worked together for 2.5 years building applications for global enterprises. We are 25 team members strong,have a wide range of insurance,technical expertise.

Momentum

FUNDED

YES

FUNDING COMPLETED

NO

LISTED

YES

FUNDING SERIES
Seed
Jun 2016
USD200 K
Comment on Seed
We have only
Series A
Nov 2016
USD3 M
Hannover Reinsurance company Plug & Play