Consumer Behavior will result in massive uptake of alternate Payment Technologies

It's commonplace these days to question and to doubt Money and Commerce innovation? With billions of dollars of investments flown into this sector, are consumers really using New Payment Technologies? Year on year we are witnessing radically new solutions from suppliers/payment firms, who wish consumers would pay for things differently.

In 2013, we saw the following three retailers/merchants (illustrative) embracing mobile payment methods:

  • Walmart – Scan & Go app for iphone to scan barcodes of goods and pay at checkout terminal

  • Disney – NFC enabled MyMagic+ smartbands for payment across terminals at rides, hotel, etc.

  • Subway

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