July 6, 2014
On 13th June 2014, newly developed social media based loyalty reward program – Couponomy – announced that it will revolutionize loyalty reward programs in the coming years with its innovative approach. This is done by integrating social media, mobile phones and social sharing into earning loyalty reward points and coupons.
New concept represents a great vision that will, for sure, make loyalty reward programs fun, accessible and above all very flexible, according to technology analysts and commentators. It is designed simply to take advantage of social media platforms to run loyalty reward programs, states the company’s press release.
The single most important attribute of the new concept, according to technology analysts, is its ability to integrate social media interactions among friends with discount and loyalty points
The next phase of the app’s development will largely be geared towards popularizing it to an emerging group of young consumers on social media, according to the CEO of Couponomy, Michael Ross. He confirmed that the company is in the process of securing funding to finalize the design of the app and its functionalities. In addition to this, the outspoken CEO is confident that the Couponomy will be a major addition in loyalty reward programs and will, for sure, attract thousands if not millions of users.