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Amazing Russian Ecommerce insights - Payments, Trust & Language key

Russians are heading across borders to do their shopping – virtually. According to a recent study by the research group GfK, over 40% of survey respondents said they started shopping at foreign online stores in the last 2-3 years. And the market is rapidly growing. According to Morgan Stanley, Russia’s e-commerce sector will grow 35% pa to 2015.

The pattern of internet penetration also indicates that Russia’s e-commerce market is at a tipping point. While only about 47% of Russians have internet access, they have more internet users than any other European country. And with a good adoption rate (4% CAGR), by 2015 there will b ...

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