How FinTech Impacts Purchasing Behavior and Enhances Business Efficiency

Customer purchasing behavior has been significantly transformed since the accelerated adoption of FinTech solutions, known for their convenience, customer-centricity and emphasis on UI/UX rather than the movement of funds. Technology and experience-focused solutions like PayPal, Venmo, Square, Stripe comprised the first generation, and nowadays – a benchmark – for the most convenient payments experience in every regard.

Retail/commerce has been affected the most by those solutions, which empowered and boosted the growth of SMEs, not mentioning e-commerce as the greatest benefactor of FinTech advancem ...

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