FinTech in Indian Vernacular Languages: Can It Redefine the FinTech Experience?

India is a country with 28 states, 8 Union Territories and 22 official regional languages with over 1600 dialects. With a high level of mobile Internet penetration, the number of non-English Internet users is increasing. According to a study by KPMG and Google, by 2022, 9 out of every 10 new internet users in India are likely to be non-English Internet users. The study further states that the number of Indian language-speaking Internet users has already overtaken English-speaking language users, and the number of Indian vernacular language-speaking internet users is expected to reach 536 million by 2022. 

Given this background, it is a huge opportunity disguised as a challenge for the FinTech players to refocus their offerings and to cater to these next 500 mi ...

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