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Giraffe Restaurant chain in UK offers NFC Giveaways and Rewards, via TAMOCO

The Tesco owned Giraffe chain of restaurants in the UK is conducting a trial using NFC technology. It is doing it in some of its London restaurants as part of an online advertisment campaign. Apart from payments, NFC (and QR codes) is finding huge traction in marketing solutions that involve NFC tags based rewards and offers coupled with analytics bas ...

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