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In-Video Payments as the Future of the Mobile Payments Industry

Given that three-fourths (75%) of the world’s mobile data traffic will be video by 2020, there is a strong chance that the future of mobile payments will migrate from buttons in apps and mobile-friendly web pages into video-embedded options.

In its recent study, Cisco explains that mobile video will grow at a CAGR of 62% between 2015 and 2020, higher than the overall average mobile traffic CAGR of 53%. Of the 30.6 exabytes per month crossing the mobile network by 2020, Cisco estimates that 23.0 exabytes will be due to video. Mobile video represented more than half of global mobile data traffic beginning in 2012, indicating that it is already af ...

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