September 10, 2014
Yesterday marked the beginning of the Money Event and the CTIA Super Mobility Week. It was a great first day with 71 speakers and 15 sessions.
Some of the sessions held under the tracks and some quotes are:
LD2: How Marketplace Lending is Disintermediating the Borrowing & Investing Experience
LD3: Mobile First Disruptive Solutions in Fintech
LD5: Mobile Payments Rewriting the rules of commerce
MM1: Digital Couponing to the rescue of Mobile Payments
MM2: Will the Millennials (their consumer behavior) force mobile payments acceptance?
MM3: Mobile-First Money: Financial Services for the Mobile Generation
PP5: Technology for New Banking & Financial Services
Some additional thoughts and discussions from Day 1:
Financial Institutions are seeing a partnering of small/larger players as well as groundbreaking startups bring innovation.
Regulatory and legal compliance work the the favor of startups as they look to work within banking.
API powered solutions allow for rapid development cycles and testing of use cases.
There is still a hurdle to pass from the testing to the live environment while not risking the consumer experience.
Creating value comes from creative unique and deep customer experiences by letting the voice of the consumer come through.
Create a tighter connection between the innovation labs and the decision makers to bring new products to market.
Consumer expectations are incredibly high, its about delivering while staying with in the walls of the bank.
The margins are so thin in getting the product to market the program partner needs to dig deeper to get customers to adopt.
The control has shifted from the bank to the consumer who is making the choices based on their needs.
Capturing the visit value before the customer walks in the door can expand the value prop for the customer.
For mass adoption Bitcoin must improve our lives in an order of magnitude. Emerging markets is where it's at.