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Insurers Will Still Be Relevant in the Future, Even More Than Yesterday

The insurance sector is now seeing the same dynamics already experienced in many other sectors, including financial services: with startups and other tech firms innovating one or more steps of the value chain traditionally belonging to financial institutions.

InsurTech has seen extremely important investments in the last few years, and the word disruption is coming up frequently in the insurance debates. But I consider it a joke for an industry conference to show a picture of a newborn and sell it as the last intermediary or the last client to have purchased an insurance policy.

One UK insurer more than addressed the claims related to the obesity of the insured dogs. They invented a value proposition that provides the insurance coverage adding all the preventive treatments your dog needs: a monthly box delivered at your home with the accessories and the food that your specific dog needs and a pet tracker to nudge you ...

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