How a Powerful Financial Web Is Rewiring Small-Business

INTERVIEWS

On the role of advanced technology and beautiful design principles in bringing together the Financial Web, we had the pleasure of speaking with the admirable Keri Gohman, the President of Xero Americas. A significant place in this conversation was given to the role of collaborative work in the financial services industry, and why small business banking in the US required stronger ties between the tech and banking community to rewire small-business economy.

Building on banking relationships and partnering with them to better service the highly fragmented small-business market is a huge priority. At the end of the day, it’s about each key part of the financial web working together in a powerful way. When business applications, financial services, financial institutions and accountants connect seamlessly, the business owner can start to put their financial data to work, subsequently rewiring the small business economy, Keri shared with us in this interview.

We hope you drive as much value and knowledge from this conversation as we did.

Keri Gohman, President of Xero Americas

Elena Mesropyan: Keri, first of all, thank you for this opportunity. For the part of our audience that may not be familiar with your work, please tell us about yourself and what you do at Xero.

Keri Gohman: Thanks, Elena. I've spent my career in financial services, focusing on solving and simplifying complex yet deeply important businesses. In my current role, as President of Xero Americas, I am leading a team of pas ...

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