October 25, 2013
Recently, we got an opportunity to speak to Krishna Mehra, Co-founder & CTO of Capillary Technologies. He has provided excellent insights about how their solution manages consumer relationship by integrating it with social media, with behavioral analysis & personalization for targeted coupons, offers & creating stickiness with consumers. Please find response to our questions as under.
Capillary Technologies is a CRM solution, how does Capillary personalize the customer experience?