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Interview With Jonathan Price, CEO of Virtual Incentives

LTP recently had the opportunity of interviewing Jonathan Price, CEO of Virtual Incentives. Jonathan is a pioneer in the incentives and rewards space, leading Virtual Incentives to build the industry’s premier technology to delivery digital gift cards and virtual Visa products for the incentive market. Jonathan’s experience with gift cards began several decades ago at the ice cream counter, where he sold and redeemed gift cards at Baskin Robbins. While building up the muscles in his scooping arm and sampling the product to ensure quality control, he first learned the value of customer service. As his career progressed, Jonathan continued to discover valuable lessons in client relation ...

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