September 12, 2017
FinTech is littered with companies and solutions that fail to address the consumer's actual issues when it comes to their financial lives. A fancy interface and well-designed workflow only take you so far. Thankfully, this isn’t the case with Honeyfi and its CEO/co-founder Ramy Serageldin. Honeyfi is tackling an age-old problem - managing finances with your significant other. After hearing about the app, I called Ramy to find out more about Honeyfi leading me to immediately downloaded the app and I’ve been using it ever since.
Note: This interview has been edited for clarity and brevity.
Patrick: Ramy, thanks for joining us. First, tell us a little bit about yourself.
Ramy: Sure. Ramy Serageldin. Co-founder and CEO of Honeyfi. I've been in financial services and technology most of my career. I cut my teeth at Bank of America as part of their leadership development program, which was a great experience. I learned a lot about banking - deposits, credit cards, mortgage, etc. I then joined E&Y to help found their Digital Financial Services practice. We helped large banks with their mobile, social, and online strategies.
After that I joined Moven, a FinTech startup based in New York. I helped grow Moven from the ground up, launched our US business and operations, and then helped grow Moven’s international business. When I moved up to New York I had no family, no spouse, and after four years there had two kids and a spouse, and a third on the way. We decided to move somewhere we could have a better quality of life, and most recently came down here to Charlotte, North Carolina and started Honeyfi.
Patrick: What should people know about Honeyfi?
Ramy: Honeyfi is an app to help couples manage their finances. At our core, we’re focused on helping couples communicate and collaborate about finances. That means we try to give you ways to understand your spending, savings, and goals so that you’re financially prepared for the various life events that couples go th ...