Payments Footprint of Mobile Operators
The traditional telco business model has evolved from being monopolistic and conventional voice service providers to being a key stakeholder in an era of OTT and several ubiquitous applications across various fields. One such key field is Payments.
Here are some of the key issues that have forced carriers globally to look beyond their core competency into newer verticals like payments:
- Providing adequate data capacity and monetization: As we shift from traditional voice based models to data based models, the demand for data is increasing day by day. Today, consumers value access to data more than the voice. The telcos are expected to provide their users with a seamless user experience and high quality speed during their data access. As a result, they need to shift their strategies from voice models to data models and have to seek solutions through which they can earn revenue from the additional bandwidth that the users are demanding.
- Investments in infrastructure and ROI: With the shift away from traditional models, the operators also need to examine their physical infrastructure to provide users the high quality speed which they are demanding.
- No longer want to act as 'dumb pipes': The carriers were reduced to being just dumb pipes, even while services being offered by players like Apple and the OTT players grew. With the rise in competition, telcos are not left with many choices but to enter into strategic partnerships with other players, and to look at newer revenue opportunities.
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