August 17, 2015
Perk.com Inc., a leading cloud-based mobile rewards platform provider, announced the launch of Perk Plastik, a new prepaid debit card that runs via the Discover Network. It enables shoppers to convert Perk Points into cash available to be used at any retail or online places. Park has partnered with Marqeta to issue the card.
With the latest version of Perk Wallet available through the Android Play Store or iOS App Store, Perk members can enroll in Perk Plastik. The member can then link the card with their account where Perk Points can then be directly transferred into funds that are accessible through the card. Perk Plastik can be used anywhere Discover is accepted.
Ted Hastings, CEO of Perk, stated in the press release, We are very pleased to launch Perk Plastik. Since the roll-out of the program on July 16, thousands of members have selected the Plastik option. We have received overwhelmingly positive feedback from our members in this relatively short period of time about the ease of use and accessing more avenues to spend their rewards. With Perk Plastik, we provide our members with greater personal financial flexibility and versatility when it comes to redeeming their Perk Points. Providing options in the form of rewards, we offer a competitive advantage over any rewards platform with a defined set of rewards in a catalog, this drives user engagement and entices new members to utilize our apps.
Mr. Hastings continued, Perk Plastik is also aligned with our long-term strategy with our advertising partners as we can provide even more value and insights to our advertisers looking to understand whether their advertising is having an effect on in-store purchases. Perk Plastik is better for our consumers, better for advertisers and, as a result, increases the adoption of our platform. We are proud to partner with Marqeta and Discover in this endeavor and will continue to seek additional opportunities to expand our network and improve the Perk brand.
Omri Dahan, CRO of Marqeta, commented: We have found that merchants today are not looking to change their point-of-sale to accept reward points as payment. Marqeta is able to convert points in real time helping Perk to provide its members with greater options for spending their rewards. We look forward to a long business relationship with Perk and are proud to be a part of Perk Plastik.
Discover Financial Services has been known as a direct banking and payment services company, being one of the most recognized brands in US financial services. Since its inception in 1986, the company has become one of the largest card issuers in the United States. The company issues the Discover card, America’s cash rewards pioneer, and offers private student loans, personal loans, home loans, checking and savings accounts, certificates of deposit and money market accounts through its direct banking business. It operates the Discover Network, with millions of merchant and cash access locations; PULSE, one of the nation’s leading ATM/debit networks, and Diners Club International, a global payments network with acceptance in more than 185 countries and territories.
Perk provides a rewards platform targeting consumers primarily by rewards for customers’ everyday mobile and internet activities. Perk offers Perk Points, a digital reward which can be redeemed for gift cards and cash. Members can earn Perk Points through a wide variety of activities including shopping, watching videos and playing social games. Perk currently owns and operates 12 mobile applications allowing members to earn Perk Points.
Founded in 2010, Marqeta was developed with the express purpose of speeding up commerce innovation. Marqeta is an all API-based, dynamic issuer processor platform that enables companies to build, issue and deploy innovative payment products with enormous control over what, where and how purchases are authorized at the point-of-sale (POS) through open APIs. Current clients include some of the largest e-commerce, social media, financial services and traditional retail brands in the world as well as some of the most forward-thinking, developer-led startups in financial services, banking and retail.