December 18, 2016
Strategic planning mistakes in the portfolio of payment methods very often leads to a decline in the turnover of an online shop. What is important when choosing online payment methods? And how can merchants secure the most profitable options?
Online merchants should select their payment methods based on those which are as easy as possible for their customers. With regards to efficiency, merchants can avoid several problems and reduce economic risks provided they ensure this is their core objective from the very beginning. Several factors can be crucial for a merchant’s success.
The range of payment methods offered by an online shop plays a very important role in the customers’ purchasing decision. The more online payment methods offered, the more likely that every customer will be able to find their preferred option. At the same time, this also increase ...