December 28, 2015
True to their name, fast food chains always strive to be the fastest. With this in mind, many are adopting mobile payment methods. This article will evaluate six such examples where mobile payments have changed the way people are paying for their orders.
In this article, we compare the various initiatives taken by the below-mentioned QSRs with respect to payments methods.
2014: In March 2014, Fast food chain Wendy’s get into the mobile payment space by launching its own app. The new app allows the customer to browse a menu of its offerings and lets them set a calorie target to help in choosing the best meal. Through its application system, the customer’s smartphone generates a six-digit code for use by the cashier. Through mobile payment, the fast food chain aims to target the you ...