May 15, 2014
A couple of days back, Square removed its wallet from iOS and Android, in place of Pickup App. Just a day later (May 13th, 2014) the company introduced Square Feedback for its users. This new offering converts digital receipts into a powerful channel between sellers and buyers, says the company. Jack Dorsey, CEO of Square had spoken about ‘Feeback’ during his keynote at NRF (National Retail Federation).
The receipt should be more than just a list of what a customer bought. Digital receipts are a natural platform for communication, stated Seller Product Lead, Gokul Rajaram, in a press release. We’re designing them to add value to the customer experience and extend the interaction between the buyer and the seller, he added.
How does it work?
Because Square Feedback is so streamlined, we're processing feedback with each transaction rather than waiting for clientele to post a public review, said the owner of Koshland Pharm: Custom Compounding Pharmacy in SF, Peter Koshland, in the same release.