Social Commerce: The Quest from ‘Likes’ to ‘Complete Purchase’

An outstanding success of social networks did not remain contained over the years. Industries closely bordering in the same interest to gain traction as platforms like Facebook, Pinterest, Twitter, Instagram and Snapchat have discovered the power of connectivity and word-of-mouth to be highly effective in commerce.

As Rahul Mewawalla, CEO and President of Everfave, recently commented in the exclusive interview with the LTP team, Social and mobile channels have been tremendously successful – companies like Uber, Airbnb and Dropbox have grown tremulously in recent years using mobile and social referrals. If you are an online or offline