June 14, 2016
High connectivity is one of the hallmarks of the modern society. At any moment in time, individuals are plugged into society through the range of devices, which as well are constituting a complex ecosystem of smart connected things.
As fairly stated in Harvard Economics Review, Consumers are becoming more and more connected whether it is at home, at work, behind the wheel, when they engage in sports and leisure activities, and so on. This is happening quite fast, due to the adoption of smart devices, and companies have to be able to react accordingly in order to maximize value both for their clients and for themselves.
Connected insurance came into play as an industry that can fully leverage the level and importance of modern connectivity. Matteo Carbone of the Connected Insurance Observatory (the innovative think tank created in Italy by the consultancy firm Bain & Company with the Italian National Association of Insurance Companiesand 30+ international Insurers) defines the term connected insurance is ...