From M&A to bankruptcy to the entry of new robo-advisors entry, the UK wealth management industry has seen a reasonable amount of action in the last couple of months. To give you a flavor, here are some headlines of interest.
The sector has been brewing change for some time now. The change was driven as a result of the 2008 crisis, the low-interest rates and retail distribution review (RDR) that slowly abolished the trailer fees. The hot and cold behind all of the changes led to a development in thinking around back- and middle-office automation and the use of technology to automate manual in-house processes.
Automation is easier said than done. Outsourcing the wealth operations became the Holy Grail with technology playing a critical role. FNZ, SEI, Multrees, Pershing, IRESS, Praemium are just some of the players offering technology solutions. These solutions are designed to automate but come at a price which eventually puts pressure on the cost base.
The real challenge aside from losing the trailer fees has been managing costs and delivering performance, which has, in turn, put pressure on client acquisition. Part of the argument for lack of asset growth is the advent of robo-advisors. When you look at the robo assets, the needle seemingly hasn't moved there either.
In August last year, Gregor Logan (sits on Nutmeg's investment advisory group) wrote a piece on the UK wealth management space undergoing a quiet revolution and that it may be facing a terminal decline on the back of online evolution. But has the online or “robo,” as it is known, caught on? In early 2015, FT discussed a consolidation surge in UK wealth management and in March 2016, the coverage continues.
The cost and price pressures, interest rates and regulation have prompted consolidation and search for avenues to save costs for the wealth segment but the lack of technology, transparency has also propelled the robo-advisors to the front.
The UK wealth sector had close to 700 billion in assets at the end of Q4 2015. On the other hand, robo-advisor assets are close to one billion and growing, albeit slowly. There are the entire P2P lending, P2P investing and crowdfunding segments that have yet to tap into the mainstream wealth and IFA businesses.
Banks are not far behind in bridging the advice gap by launching apps to fulfill the digital and robo demands. The trend with the banks has been to avoid “advice” to customers with less than 50k to invest, which seems to be changing now as the traditional retail banks come under cost and service pressure.
So, what is going on in the UK wealth management sector?
Consolidation and extinction.
New entrants and new business models.
Is this a golden period for UK wealth M&A? Golden for who? FCA's Financial Advice Market Review (FAMR), which was published recently, reveals that between 2011–14 there was a 25% increase in the number of financial advisers. Platform sales saw a steep increase in the same timeframe (perhaps it’s still increasing) and according to the report, “since the beginning of 2013, platform sales have accounted for more product sales than any other intermediary channel.” Direct-to-consumer models whereby firms develop and sell their own funds/products are cited as the primary reason for the shift.
The review highlights that there is an advice gap based on affordability, specifically in the pension space. Do the banks building the robo-platforms or robo-advisers themselves see value and opportunity in this? The simplification of pension regulation will definitely help the cause. The review, in short, proposes a change that will help millions who cannot afford financial advice.
The FAMR report discusses the financial literacy (or lack thereof) and that about a fifth of Britons cannot read their bank statements, let alone talk about pension planning – it leaves a significant suitability question over the robo-adviser model.
Increased M&A activity in the wealth segment is a sign. M&A trends have been prevalent for about two years now and there is nothing to suggest they will cease anytime soon. The technology threat is eminent but so is the client pressure. The lines between new entrants and the wealth managers (or IFAs) are still distinct in the UK wealth space.
There is a reason private equity groups are active in the wealth segment. They see an opportunity with robo-advisers soon maturing and needing capital and assets, who’s to say that we will not see robo-advisor-P2P-wealth management in the same shop?
The change is reshaping the wealth industry. The look of the new face will depend on three unassuming aspects such as:
- Customer acquisition: Relies heavily on the education of the customer, price the customer pays and performance versus the cost.
- Generalization versus a specialization: The defragmented offering speaks for itself – consolidation by segment or asset class, the test has begun.
- Safeguarding customer interest: Robo or traditional adviser – the back to basics model – is about charging fees for sound advice, capital preservation and trust.
The UK has been a pioneer of different financial products, the question is: is the new model delivering a unique approach or mass customization?